Analyze, Automate and Optimize
- Unify and analyze data from all your different accounts and tracking solutions
- Automate daily account maintenance tasks to save time
- Optimize your bids and budgets across publishers in our centralized optimization hub
Do you struggle to manage spend across accounts?
Dynamic Spend Allocation is the answer. Map any number of campaigns from various publisher accounts to a Strategy with a shared spend goal. Then let Marin intelligently allocate your budget across campaigns based on your KPI goals.
"Marin's targeted approach increased conversion rates and lowered overall costs."
Head of Digital Acquisition at WorldFirst
Save Time and Increase Accuracy with Rule-Based Automation
Automatically respond to changing conditions with our powerful rules engine. Change bids, budget, and status based on campaign performance and inventory levels.
- Automated Performance and Optimization Alerts
- Dynamically Update Keywords
- Automate Manual Workflows
- Rule-based Optimizations
Unlock Growth Opportunities with Marin Insights
Automatically identify and implement opportunities to grow revenue, decrease costs, and save time with Marin Insights. Each Insight offers an actionable recommendation that can be automatically applied to your campaigns with just one click.
- Identify keyword gaps and duplicates
- Ad Copy Optimization
- Bid Adjustment Recommendations
- Landing Page & Sync Error Alerts
Unify reporting across publishers and channels
Marin unifies all your performance marketing data so you can Report, Measure, and Forecast across your entire marketing funnel. Access this consolidated data in your BI platform of choice with BI Connect.
Marin supports all major ad formats, including:
- Sponsored Products
- Sponsored Brands
- Sponsored Display
- Amazon DSP
- Google Shopping
"Having all of our data in different locations was creating a reporting challenge for us. We had everything we needed, but getting it all into a single spot was a headache. Marin’s BI Connect helped us solve that. Now, our reporting is streamlined and we have a better understanding of cross-channel performance, which has helped us identify insights and set up alerts and automation."
—Paul Spokes, Director at AMS Media Group
Understand Incrementality with Amazon Attribution
If you drive users to your Amazon store through ads on other platforms like Google or Facebook, it can be hard to track those conversions across channels. Marin's Amazon Attribution tool will track them for you.
Take Control of Your Product Feed
Create responsive search ads and shopping ads automatically from your Product Feed. Clean and optimize your feed with the click of a button before sending it to Google Merchant Center.
Want to capitalize on cross-channel trends across social, search, and eCommerce?
Dynamic Spend Allocation is the answer…
Marin takes a time consuming and stressful process and makes it easy. Check out our recent results for an agency managing dozens of budgets. Automated reporting visualizes your performance against plan, sending alerts if anything is off track and needs your attention.
Align and Optimize Shopping Ads Across Google, Bing, and Amazon
Connect and manage all your Shopping Ads in one interface.
Tie ad performance to product statistics including reviews, ratings, inventory status, and price. Automated alerts identify products that need your attention.
