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Meet Advisor: Your new AI-powered teammate

August 12, 2024

Do you ever wish you had someone you could hand some of your work off to? A performance marketing expert on speed dial 24/7 to help elevate your game and make you look better for your boss or client? Well, look no further, Marin’s Advisor is here to help you get s*#$ done. Whether you need insights from across the web or detailed instructions on how to use Marin, Advisor is here to help.

Advisor can help you…

  • Answer strategic questions: Get quick and reliable answers to questions about digital marketing strategy, trends, and best practices.
  • Learn to use Marin: Receive step-by-step assistance on how to use our powerful marketing platform. Advisor draws from Marin’s extensive Help Center to provide you with the information you need, when you need it.
  • Discover new keywords: Share your highest ROAS keywords with Advisor and ask it to provide similar suggestions.
  • Expand ad copy: Workshop every element of your ad copy with Advisor, from grammar to tone to keyword relevancy.
  • Locate help articles: Want to reference a guide when making certain edits or optimizations in Marin? Simply ask Advisor for a link to a help article about the topic.
  • Write Marin Scripts: Advisor is a coding wiz! When creating a new Marin Script, grab the code’s framework from its settings. Then paste it into Advisor and ask the bot to tweak the code as needed.
  • Complete integrations: Get guidance on integrating Marin with the other tools and platforms you use.
  • Manage data: Understand how to manage and analyze data within Marin’s grids for better decision-making.
  • Troubleshoot issues: If you hit a roadblock in the app, simply ask Advisor for help. It can steer you in the right direction or connect you to our support team.
  • Understand features: Marin has tons of different tools, like Strategies, Dynamic Actions, Dimensions, and more. Advisor can explain the use cases and implementation process of any of these features so you don’t have to remember the pesky details.
  • Create custom reports: Get help building custom reports tailored to your specific needs.

And so much more! We’ve got lots of exciting plans for how Advisor will get better over the coming months, but if there is anything you’d like to see it tackle, please let us know here.

Keep in mind…

As with any new teammate, you’ll want to keep an eye on Advisor’s work as it ramps up. Here are a few things to remember.

  • No access to customer data: Advisor is designed to protect your privacy and does not have access to any customer-specific data. This means it cannot provide tailored responses based on your unique setup or performance metrics.
  • It’s still learning: Responses and prompts are continually being refined. While we strive for accuracy, we recommend verifying critical information through Marin's Help Center or by contacting your Marin support team.

Get started with Advisor

Advisor is available in all editions of Marin. Look for the ‘Advisor’ icon in the top right navigation bar. Click on it, type your question, and let Advisor guide you. Whether you're new to digital marketing or an experienced practitioner, Advisor is here to make your journey smoother and more informed.

Lauren Neels

Marin Software
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