MarinOne has four new Insights available.
- Conversion latency: This Insight reviews your conversion latency within the past 90 days for conversion types with at least 30 days of conversion data. This way, you’ll see what value latent conversions provide for your business.
- Dedicated group landing pages: This Insight identifies unique spending ad groups with more than one landing page, so you can focus on honing your message.
- Group restructure opportunities: This Insight identifies active ad groups with an active keyword count greater than 25 and a percentage of spend on Keywords with Quality Score less than 4 that account for at least 10% of total Ad Group spend. This Insight highlights restructure opportunities for performance improvements.
- Single use landing pages: This Insight Identifies unique landing pages used by more than one ad group, so you can focus on tailoring your landing page message to your specific ad groups.
In addition to the above new Insights, you can also now find 13 Insights with one-click implementation available.
Head on over to the Insights tab to get started or click here to learn more about Insights in MarinOne.